KnowledgeA Guide to Launching Virtual Fundraising Events
During this time of isolation and social distancing, Do-it-Yourself (DIY) and virtual fundraising campaigns have moved to the forefront of your peer-to-peer fundraising programs. While the physical event is unable to occur, constituents are more social than ever in the digital world. This environment creates a unique opportunity to allow your supporters to continue to play an important role as heroes in your community, and fundraise in new and interesting ways.
Embrace the virtual event opportunity!
Allow it to push your creativity, create new online experiences, expand your social networks, and engage your audience in real-time - ultimately bringing you closer to your constituents in new ways.
This guide will walk you through how to pivot your peer-to-peer event to virtual fundraising - rounding up tips from successful integrated marketing campaigns, an overview of live streaming platforms and more! It also includes a bonus of 75 DIY ideas for your participants to start running these campaigns from their homes.